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Pharma Marketing Faces a Character-Count Conundrum

Slashdot - 2 hours 36 min ago
this_boat_is_real writes "There's growing concern over how pharmaceutical companies use social media and the Internet to market their products. Last November, the US Food and Drug Administration held a hearing on the topic, and many were worried over how marketing mediums such as Twitter — which has a 140-character limit on text — can sufficiently disclose drug risks." Here's the FDA's announcement about last year's hearings, which includes links to an archive of presentations as well as a video record of the meeting.

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Categories: News

OpenBSD 4.7 Preorders Are Up

Slashdot - 4 hours 16 min ago
badger.foo writes "The OpenBSD 4.7 pre-orders are up. That means the release is done, sent off to CD production, and snapshots will turn -current again. Order now and you more likely than not will have your CD set, T-shirt or other cool stuff before the official release date. You get the chance to support the most important free software project on the planet, and get your hands on some cool playables and wearables early. The release page is still being filled in, but the changelog has detailed information about the goodies in this release."

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Categories: News

Programming the Commodore 64: the Definitive Guide

Slashdot - 5 hours 41 min ago
Mirk writes "Back in 1985 it was possible to understand the whole computer, from the hardware up through device drivers and the kernel through to the high-level language that came burned into the ROMs (even if it was only Microsoft BASIC). The Reinvigorated Programmer revisits R. C. West's classic and exhaustive book Programming the Commodore 64 and laments the decline of that sort of comprehensive Deep Knowing."

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Categories: News

Former Astronauts Call Obama NASA Plans "Catastrophic"

Slashdot - 6 hours 48 min ago
krou writes "Talking to the BBC at a private function held at the Royal Society in London, former astronauts Jim Lovell and Eugene Cernan both spoke out about Obama's decision to postpone further moon missions. Lovell claimed that 'it will have catastrophic consequences in our ability to explore space and the spin-offs we get from space technology,' while Cernan noted he was 'disappointed' to have been the last person to land on the moon. Said Cernan: 'I think America has a responsibility to maintain its leadership in technology and its moral leadership ... to seek knowledge. Curiosity's the essence of human existence.' Neil Armstrong, who was also at the event, avoided commenting on the subject."

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Categories: News

Former Astronauts Call Obama NASA Plans "Catastrophic"

Slashdot - 6 hours 48 min ago
krou writes "Talking to the BBC at a private function held at the Royal Society in London, former astronauts Jim Lovell and Eugene Cernan both spoke out about Obama's decision to postpone further moon missions. Lovell claimed that 'it will have catastrophic consequences in our ability to explore space and the spin-offs we get from space technology,' while Cernan noted he was 'disappointed' to have been the last person to land on the moon. Said Cernan: 'I think America has a responsibility to maintain its leadership in technology and its moral leadership ... to seek knowledge. Curiosity's the essence of human existence.' Neil Armstrong, who was also at the event, avoided commenting on the subject."

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Categories: News

GPS Log Analysis Uncovers Millions In NYC Taxi Overcharges

Slashdot - 7 hours 50 min ago
Hugh Pickens writes "The NY Times reports that New York City's Taxi and Limousine Commission is using GPS data collected in every cab to review millions of trips in New York City over the past 26 months and has discovered a huge number in which out-of-city rates, twice the rate charged for rides in the five boroughs, were improperly charged. The drivers' scheme, the commission says, involved 1.8 million rides and cost passengers an average of $4 to $5 extra per trip when drivers flipped switches on their meters that kicked in the higher rates, costing New York City riders a total of $8.3 million. Cab drivers are supposed to charge the higher rate only when they cross the border between New York City and Nassau or Westchester. 'We have not seen anything quite this pervasive,' said Matthew W. Daus, the taxi and limousine commissioner. 'It's very disturbing.' The taxi industry vigorously challenged the city's findings, saying it was unimaginable that such a pervasive problem could be the result of deliberate fraud. The commission says that 75% out of the city's 48,000 drivers had applied the higher rate at least once. Officials hope to roll out a short-term fix in two or three weeks in which an alert will appear on the backseat monitor when a cabbie activates the out-of-town rate."

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Categories: News

GPS Log Analysis Uncovers Millions In NYC Taxi Overcharges

Slashdot - 7 hours 50 min ago
Hugh Pickens writes "The NY Times reports that New York City's Taxi and Limousine Commission is using GPS data collected in every cab to review millions of trips in New York City over the past 26 months and has discovered a huge number in which out-of-city rates, twice the rate charged for rides in the five boroughs, were improperly charged. The drivers' scheme, the commission says, involved 1.8 million rides and cost passengers an average of $4 to $5 extra per trip when drivers flipped switches on their meters that kicked in the higher rates, costing New York City riders a total of $8.3 million. Cab drivers are supposed to charge the higher rate only when they cross the border between New York City and Nassau or Westchester. 'We have not seen anything quite this pervasive,' said Matthew W. Daus, the taxi and limousine commissioner. 'It's very disturbing.' The taxi industry vigorously challenged the city's findings, saying it was unimaginable that such a pervasive problem could be the result of deliberate fraud. The commission says that 75% out of the city's 48,000 drivers had applied the higher rate at least once. Officials hope to roll out a short-term fix in two or three weeks in which an alert will appear on the backseat monitor when a cabbie activates the out-of-town rate."

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Categories: News

Jay Sean's All or Nothing MP3 Album $3

Slick Deals - 8 hours 9 min ago
Categories: Deals

Brinksmanship Continues In Google-China Row Over Censorship

Slashdot - 8 hours 55 min ago
According to The Financial Times, "Google has drawn up detailed plans for the closure of its Chinese search engine and is now '99.9 per cent' certain to go ahead [with the closure] as talks over censorship with the Chinese authorities have reached an apparent impasse, according to a person familiar with the company’s thinking. In a hardening of positions on both sides, the Chinese government also on Friday threw down a direct public challenge to the US search company, with a warning that it was not prepared to compromise on internet censorship to stop Google leaving." "99.9 per cent" or not, both sides say they'd actually like Google to remain in China, but neither is willing to bend publicly on the question of censorship. If Google closes google.cn, as now seems likely, it could still maintain its R&D office in Beijing and its sales force, who sell ads on google.com targeted into China.

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Categories: News

Why Are Digital Hearing Aids So Expensive?

Slashdot - 9 hours 53 min ago
sglines writes "Over the last couple of years I've been slowly getting deaf. Too much loud rock and roll I suppose. After flubbing a couple of job interviews because I couldn't understand my inquisitors, I had a hearing test which confirmed what I already knew: I'm deaf. So I tried on a set of behind-the-ear hearing aids. Wow, my keyboard makes clacks as I type and my wife doesn't mumble to herself. Then I asked how much: $3,700 for the pair. Hey, I'm unemployed. The cheapest digital hearing aids they had were $1,200 each. If you look at the specs they are not very impressive. A digital hearing aid has a low-power A-to-D converter. Output consists of D-to-A conversion with volume passing through an equalizer that inversely matches your hearing loss. Most hearing loss, mine included, is frequency dependent, so an equalizer does wonders. The 'cheap' hearing aids had only four channels while the high-end one had twelve. My 1970 amplifier had more than that. I suppose they have some kind of noise reduction circuitry, too, but that's pretty much it. So my question is this: when I can get a very good netbook computer for under $400 why do I need to pay $1,200 per ear for a hearing aid? Alternatives would be welcome."

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Categories: News

Why Are Digital Hearing Aids So Expensive?

Slashdot - 9 hours 53 min ago
sglines writes "Over the last couple of years I've been slowly getting deaf. Too much loud rock and roll I suppose. After flubbing a couple of job interviews because I couldn't understand my inquisitors I had a hearing test which confirmed what I already knew, I'm deaf. So I tried on a set of behind the ear hearing aids, wow, my keyboard makes clacks as I type and my wife doesn't mumble to herself. Then I asked how much: $3700 for the pair. Hey, I'm unemployed. The cheapest digital hearing aids they had were $1200 each. If you look at the specs they are not very impressive. A digital hearing aid has a low-power A-to-D converter. Output consists of D-to-A conversion with volume passing through an equalizer that inversely matches your hearing loss. Most hearing loss, mine included, is frequency dependent, so an equalizer does wonders. The 'cheap' hearing aids had only four channels while the high-end one had twelve. My 1970 amplifier had more than that. I suppose they have some kind of noise reduction circuitry, too, but that's pretty much it. So my question is this: when I can get a very good netbook computer for under $400 why do I need to pay $1200 per ear for a hearing aid? Alternatives would be welcome."

Read more of this story at Slashdot.


Categories: News

Key Web App Standard Approaches Consensus

Slashdot - 10 hours 57 min ago
suraj.sun tips a report up at CNet which begins: "Browser makers, grappling with outmoded technology and a vision to rebuild the Web as a foundation for applications, have begun converging on a seemingly basic but very important element of cloud computing. That ability is called local storage, and the new mechanism is called Indexed DB. Indexed DB, proposed by Oracle and initially called WebSimpleDB, is largely just a prototype at this stage, not something Web programmers can use yet. But already it's won endorsements from Microsoft, Mozilla, and Google, and together, Internet Explorer, Firefox, and Chrome account for more than 90 percent of the usage on the Net today. 'Indexed DB is interesting to both Firefox and Microsoft, so if we get to the point where we prototype it and want to ship it, it will have very wide availability,' said Chris Blizzard, director of evangelism for Mozilla. ... Microsoft publicly endorsed Indexed DB on its IE blog: 'Together with Mozilla, we're excited about a new design for local storage called Indexed DB. We think this is a great solution for the Web,' said program manager Adrian Bateman."

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Categories: News

Mechanix Wear MRT MPact Gloves $19

Slick Deals - 11 hours 34 min ago
Categories: Deals

Toyota Acceleration and Embedded System Bugs

Slashdot - 11 hours 59 min ago
An anonymous reader writes "David Cummings, a programmer who worked on the Mars Pathfinder project, has written an interesting editorial in the L.A. Times encouraging Toyota to drop claims of software infallibility in their recent acceleration problems. He argues that embedded systems developers must program more defensively, and that companies should stop relying on software for safety. Quoting: 'If Toyota has indeed tested its software as thoroughly as it says without finding any bugs, my response is simple: Keep trying. Find new ways to instrument the software, and come up with more creative tests. The odds are that there are still bugs in the code, which may or may not be related to unintended acceleration. Until these bugs are identified, how can you be certain they are not related to sudden acceleration?'"

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Categories: News
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